What kind of standards do you set for the product or service your company produces? Is “good” good enough? Or do you strive for excellence and consistently aspire to do better?
The difference between A and B starts with mindset. If your team perfunctorily goes through the motions and achieves the minimum, it probably isn’t “A” work. When the team has a strong work ethic and strives to do better each time, it’s likely a very different result.