Bright Shiny Object Syndrome

I’ve worked with some very successful intelligent and creative people. I’ve also worked with intelligent and creative people who aspire to success, but don’t quite make it. One of the important things that differentiates the two groups is “the secret sauce,” that is, implementation.

The creative or entrepreneurial mind becomes excited and stimulated by bright, shiny objects, which often leads to new ideas and inspiration. Here’s the challenge: if new ideas distract your attention and you forget to implement what you’re already working on, overall, your results will be weaker.

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