Month: July 2020

Tap Into Your Company’s Brain Power

Creativity is so important for businesses, now more than ever during the pandemic. Leaders who have taken the position of “we’ve always done it this way” have found themselves in dire conditions. Revenue that plummeted is taking far longer than ever imagined to return.

Most companies that find themselves in this situation have made at least some efforts to modify how they do business to generate new sources of revenue. But small changes aren’t enough to keep troubled companies in business for the long term.

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Does Your Company Culture Matter? Only If You Want to Thrive!

A Case Study of The Brooks Group

Organizational culture is a topic that baffles many executives because culture seems like a soft and squishy topic. After all, you don’t go out and buy a how-to manual on creating corporate culture! Although the topic may seem soft, hard, tangible results can ensue when your people are aligned with your culture.

An organizational culture is a set of shared values and beliefs that are disseminated and understood at every level of a company. It’s an easy concept to understand, but not necessarily easy to implement. Everyone should be able to answer the question, “What is important to your company?”

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View to the Future

Welcome to the second half of 2020.

Having gone through the wild and unpredictable ride of the past four months, where do you go from here? Do you have a handle on various scenarios that you can plan for the next six months?

Rather than wandering aimlessly through the rest of the year, it’s worth establishing three scenarios that you can adapt to depending on the continuing impact of the pandemic and economic challenges. Here are some broad strokes that can help to inform your specific situation.

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